Gluten Fad Versus Science - Why We Can't All Just Get Along - A cookbook editor in the New York Times said I was wrong on the gluten-free fad and that, if it makes people feel better to buy gluten-free, to leave them alone. 

People are being duped into 242% higher costs, which then leads to claims there is an inequality issue in food that only more taxing and spending can solve.

Worse, for the majority of people buying gluten-free who have no gluten issue, the substitutes are actually much less healthy, but people selling the mythology never note that.