LONDON and NEW YORK, February 22 /PRNewswire/ --

LinkShare, a leading pay-per-action marketing network, unveiled today a new publisher dashboard that enables publishers to more easily and effectively manage their affiliate marketing programs. Publishers who participate in LinkShare's global network will have quicker access to programs, links, and commission reports than ever before.

"We now have a tool that makes it easier than ever for publishers to manage their affiliate marketing activities in what we think is the best interface in the industry," said Stephen Denton, president of LinkShare. "Publishers will have easy access to information about advertiser programs, promotions and incentives. They can use this information to benchmark their current performance against the past, find new partners more easily, and improve their earnings success."

"FabulousSavings is excited about the new LinkShare Publisher Dashboard because we want to gain a 360-view of our programs in the US, Canada and the UK. We need to be able to make adjustments using data, not intuition," said Michael Yack, founder.

In developing the new Publisher Dashboard, LinkShare surveyed its publisher customers and user-tested a number of interfaces and navigation schemes. The LinkShare global network is comprised of hundreds of thousands of publishers that span every kind of business looking to monetize their content, from large organizations and technically advanced startups to hobbyist bloggers. The Publisher Dashboard is designed to serve all of them effectively.

"Keycode will use LinkShare's new Publisher Dashboard to manage our large and growing offer comparison service," said Ronald E. Schaefer, CTO/COO Keycode. "We specialize in helping advertisers in the US and UK save money by providing highly targeted consumer advertising on a pay-per-action basis -- so a dashboard that gives us the tools to monitor, adjust, target and deliver programs with big impact is important to us."

The new LinkShare Publisher Dashboard includes: -- Enhanced Usability and quicker access to programs, links, and reports -- New Help Center with answers to common questions listed in the order of search popularity throughout the site -- Top Advertisers, a list of select advertisers in terms of revenue generated to easily monitor top relationships -- EPC Performance Data to easily see a snapshot of earnings success among advertisers a publisher is currently working with -- The OfferTicker - the latest consumer and publisher promotions from all advertisers in a format that makes it easy to navigate through them and find new promotions that are of interest. -- To Do List to help keep track of important actions, including private offer management and transaction inquiry tracking -- New Data Feeds Area for seeing available feeds, choosing their format, and managing data feed applications -- Save to My Reports to save specific reports that are important, and get easy access to them in the future -- User permissions levels - so publishers can determine what each employee can access in their LinkShare Dashboard.

The new Publisher Dashboard is scheduled to go live at 6:00 p.m. EST on February 21. Learn more by clicking on the demonstration video at: http://www.linkshare.com/preview.html.

About LinkShare Corporation

LinkShare Corporation provides ecommerce businesses with a vast, high quality pay per action marketing network, along with expert consultative services and patented technology. LinkShare's cost-efficient pay per action (PPA) affiliate, search and lead generation campaigns acquire new customers, increase revenue and drive results. LinkShare clients are Fortune 500 and prominent companies doing business online, including J.C. Penney,

1-800-Flowers.com, American Express and Avon Products. LinkShare was founded in 1996 and is headquartered in New York City, with offices in San Francisco, Chicago, London and Tokyo.

About Rakuten

Headquartered in Tokyo, Rakuten is one of the world's largest and most comprehensive Internet service companies, providing leading services in e-commerce, portal & media, travel, financial services, and professional sports. Rakuten focuses on new business development and increasing its scope in order to improve and diversify service offerings. Rakuten is a publicly traded company in Japan (JASDAQ: 4755).

Web site: http://www.linkshare.com http://www.linkshare.com/preview.html

Reva Seth, +44-(0)-207-413-3085, Reva.seth@blancandotus.co.uk, or Elizabeth Yekhtikian, +1-617-451-6102 x220, eyekhtikian@blancandotus.com, both of Blanc & Otus Public Relations UK for LinkShare Corporation