Psychology

Are consumers under too much pressure to be healthy? Has the global financial crisis sidelined the promotion of sustainable food? And how much do consumers actually know or care about the subject?…

No one needs to tell Disney, who brought the likes of Herbie the Love Bug and Lightning McQueen to the big screen, that cars have personalities.   A study co-authored by a Florida State…

The next time you have to make a difficult moral decision, you might think twice about mulling it over in the bath or shower.   New research in Psychological Science has found that the physical…

Cordiality and mutually beneficial arrangements can be more important than hard-negotiated deals when it comes to cementing strong working relationships among supply chain partners, according to the…

To some, it's a vague remembrance of a scene from a past life. Others attribute it to viewing something in real life they dreamed the night before. To the leather-clad protagonists of the movie "The…

In a study I dub “Are you powerful or not?” I’d be in a third category. Why? Because I felt insulted when instructed to do what researchers asked of students. At Northwestern and Stanford, no less.…

A little bit of stress apparently lasts a long time, say neuroscientists from the University of Washington.  They have found that a single exposure to uncontrollable stress impairs decision…

All of us have experienced being in a new place and feeling certain that we have been there before. This mysterious feeling, commonly known as déjà vu, occurs when we feel that a new situation is…

Why do so many people give up on those New Year's resolutions to lose weight or curb luxury spending? A new study in the Journal of Consumer Research says it has to do with the way our goals…

Did you go to basic training for the military?  If so, it is a special memory and you remember it vividly but you don't want to repeat it.   On the opposite end of the spectrum, the truly…