36 Million Americans Cook In The Nude

36 Million Americans Cook In The Nude

A new survey finds that 15 percent of U.S. adults (that's about 36 million people) cook in the nude. Or at least have. Meanwhile, 20 percent of Americans say someone who is a good cook turns them on…
Alliterative Product Promotions Pique Purchasers

Alliterative Product Promotions Pique Purchasers

New research shows that promotional messages that use alliteration - the phonetic overlap of the beginnings of words - hold a greater appeal for consumers than non-alliterative messages, even…
"Build a Flavor" gum

"Build a Flavor" gum

Project7 makes sugar-free chewing gum flavors like "front porch lemonade"  and now they are adding something extra for gum aficionados - the ability to make combinations. A new package has…
"Build a Flavor" gum

"Build a Flavor" gum

Project7 makes sugar-free chewing gum flavors like "front porch lemonade"  and now they are adding something extra for gum aficionados - the ability to make combinations. A new package has…
My Thoughts On The LIGO-VIRGO Result

My Thoughts On The LIGO-VIRGO Result

I believe that the recent discovery of gravitational waves has been described in enough detail by reporters and bloggers around, that my own contribution here would be pointless. Of course I am…
The Neuroscience Of Seeking Company

The Neuroscience Of Seeking Company

Social animals are strongly motived to seek out the company of others, especially after periods of isolation, because their brains are wired to find it rewarding. A study in mice published February…
Why Smiles (and Frowns) Are Contagious

Why Smiles (and Frowns) Are Contagious

Smile! It makes everyone in the room feel better because they, consciously or unconsciously, are smiling with you. Growing evidence shows that an instinct for facial mimicry allows us to empathize…
Twisting Magnets Enhance Data Storage Capacity

Twisting Magnets Enhance Data Storage Capacity

Members of a research collaboration have succeeded in experimentally verifying the properties of crystals of chiral magnetic materials, which may lead to the development of new types of magnetic…