REDHILL, England and BOSTON, Massachusetts, February 6 /PRNewswire/ -- BlueBridge One Business Solutions Limited, a leading provider of on-demand business solutions and MaxMind Inc.a leading provider of IP geolocation and fraud detection solutions, today announced a partnership aimed at helping BlueBridge One's ecommerce users reduce their risk of processing fraudulent webstore orders.
As part of the partnership BlueBridge One has integrated MaxMind's Fraud Protection service with its on-demand ecommerce solution providing much wanted fraud screening controls for ecommerce users. The integrated solution is seamless and provides users with a comprehensive riskScore as well as a host of real-time fraud checks for each web order processed.
As an added benefit, users would connect to MaxMind's minFraud Network, consisting of thousands of merchants worldwide, to indirectly share non-personally identifiable risk factors for mutual protection.
MaxMind's fraud screening service examines online transactions from various angles and applies extensive fraud screenings checks centered around IP geolocation, proxy detection, and reputation data. By leveraging non-personally identifiable data from thousands of merchants and comprehensive analysis, they are then able to identify traits and patterns associated with fraudulent orders, said Alan Gall, Solutions Development Manager at BlueBridge One. Although this is something many of our ecommerce users have requested in the past this option has not been readily available to them until now.
BlueBridge One's ecommerce solution allows merchants to integrate all aspects of their business from sales and marketing to customer support to inventory control. With the addition of the minFraud service, their merchants can analyze the riskiness of their transactions as they happen, said Ed Lin, Business Development Manager. This partnership allows us to help even more merchants around the world reduce their exposure to e-commerce fraud, making the Internet a safer place to do business.
About BlueBridge One
BlueBridge One is a leading provider of integrated on-demand Accounting (ERP), Customer Relationship Management (CRM) and Ecommerce solutions to growing and mid-size companies around the world. As a leading NetSuite Solution Provider and member of the NetSuite Developer Program, the company provides innovative solutions that help to extend NetSuite's award winning web-based business platform. BlueBridge One was winner of the NetSuite EMEA Solution Provider of theYear Award for 2004, 2005, 2006 and 2007. For more information, visit http://www.bluebridgeone.com, or send email to info@bluebridgeone.com.
About MaxMind
Founded in 2002, MaxMind is an industry-leading provider of geolocation and online fraud detection tools. By accurately pinpointing the location of Internet customers and visitors by country, geographic region, down to the granular detail of city in real-time, MaxMind enables online businesses to localize content, deliver geo-targeted ads, perform site traffic analysis, manage digital rights, ensure regulatory compliance and detect fraud.
MaxMind's minFraud service is a transparent and customizable fraud detection solution for online businesses that accept customer not present transactions. By combining IP authentication with other order variable checks, the minFraud service offers a collaborative and dynamic fraud protection solution through the minFraud Network which currently consists of thousands of e-commerce businesses. MaxMind is headquartered in Boston, MA and is privately held. For more information, visit http://www.maxmind.com, or send email to info@maxmind.com.
Jon Ryan, +44(0)1932-300-000
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