LONDON, November 2, 2010 /PRNewswire/ -- The GSMA today announced that the CEOs of Intel, Microsoft, Nokia, NTT DoCoMo, RIM, SoftBank and Yahoo! will be making keynote speeches at Mobile World Congress, which will be held 14-17 February, 2011 in Barcelona. The GSMA also provided further details on its conference programme and announced new ADCs as part of its App Planet event at Mobile World Congress.

The 2011 Mobile World Congress features an unparalleled lineup of keynote speakers from companies spanning the full mobile communications ecosystem, said Michael O'Hara, chief marketing officer, GSMA. Attendees will have access to the individuals and organisations who are leading the mobile transformation, gaining important perspectives and insights on the future of communications.

Recently confirmed Mobile World Congress keynote speakers are:

- Paul Otellini, President and CEO, Intel - Steve Ballmer, CEO, Microsoft - Stephen Elop, President and CEO, Nokia - Ryuji Yamada, President and CEO, NTT DoCoMo - Jim Balsillie, Co-CEO, Research In Motion - Masayoshi Son, Chairman and CEO, SoftBank - Carol Bartz, CEO, Yahoo!

Previously announced speakers include:

- Daniel Hajj, CEO, America Movil and Telcel - Randall Stephenson, Chairman, CEO and President, ATT - Li Yue, President and CEO, China Mobile - Eric Schmidt, Chairman and CEO, Google - Peter Chou, CEO, HTC - Paul Jacobs, Chairman and CEO, Qualcomm - Jack Dorsey, CEO, Square - Evan Williams, Co-Founder, Twitter - Vittorio Colao, Chief Executive, Vodafone - Sir Martin Sorrell, Chief Executive, WPP

Keynote sessions at Mobile World Congress focus on the following topics: The View from the Top, The Power of Applications, The Evolution of the Mobile Internet, and Connecting the Dots: A 360 degree View on Consumer Electronics.

In addition to the keynote programme, the conference will include breakout sessions exploring a range of areas such as applications, augmented reality, business strategy, cloud computing, embedded mobile, enterprise mobility, media and entertainment, mHealth, mobile advertising, the mobile Internet, mobile money, network capacity, next-generation technologies and OSS/BSS, among others.

New App Planet ADC Partners, New Exhibitors and Sponsors

The GSMA is again holding its award-winning App Planet at Mobile World Congress, bringing together the many critical elements of the broad mobile application ecosystem together in one location. App Planet will feature several application developer conferences (ADCs) focused specifically on the most influential mobile platforms in the market.

The GSMA today announced that Samsung, IMGA and Mobile {Dev}Sync will be holding ADCs as part of App Planet. App Planet will also include ADCs from HP and RIM, the Macworld Mobile conference, which targets iOS developers, and the Mobile Cloud Forum, with sessions on mobile cloud computing sponsored by Cisco, HP, Huawei and NEC.

The current schedule of App Planet ADCs is:

Tuesday, 15 February - BlackBerry Developer Day by RIM Tuesday, 15 February - Samsung ADC Wednesday, 16 February - HP webOS App Developer Conference Wednesday, 16 February - Mobile {Dev}Sync Thursday, 17 February - Macworld Mobile Thursday, 17 February - Mobile Cloud Forum with Cisco, HP, Huawei and NEC Thursday, 17 February - IMGA ADC and Awards Programme

The GSMA also announced that Google will be exhibiting at Mobile World Congress for the first time, and that Qtel is the Congress Party and Awards Celebration Sponsor for Mobile World Congress 2011.

About the GSMA

The GSMA represents the interests of the worldwide mobile communications industry. Spanning 219 countries, the GSMA unites nearly 800 of the world's mobile operators, as well as more than 200 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers, Internet companies, and media and entertainment organisations. The GSMA is focused on innovating, incubating and creating new opportunities for its membership, all with the end goal of driving the growth of the mobile communications industry.

For more information, please visit Mobile World Live, the new online portal for the mobile communications industry, at http://www.mobileworldlive.com or the GSMA corporate website at http://www.gsmworld.com.

SOURCE: GSMA

CONTACT: Daniel Lowther, +44-7747-636-687, or press@gsm.org