LONDON, October 29, 2010 /PRNewswire/ -- Portaltech are thrilled to announce that we have won a second award for the L.K.Bennett website/re-platform.
Retail Systems bestowed the award for 'Best SME Retailer' to L.K.Bennett Portaltech, at a glamorous ceremony held at the Grosvernor House Hotel, Park Lane. Kate Smyth, Director of eCommerce, Erin Bishop, eCommerce Manager at L.K.Bennett and Rachel Wilkinson, Head of Brand Retail at Portaltech collected the award. Says Smyth: We are really delighted to have received the award for http://lkbenett.com at the Retail Systems Awards. We are incredibly proud of the site and thrilled that the relaunch earlier this year has had such a fantastic response, both from our customers and from the industry.
Portaltech won the pitch to re-platform, integrate and implement L.K.Bennett's website in October '09. Due to ambitious timelines, this project was implemented on QuickLive, Portaltech's rapid multi-channel platform, built on hybris. Portaltech worked closely with multiple 3rd party providers including 10CMS for Interactive merchandising and Pod1 for design, to integrate and execute the website in a challenging time frame of only 12 weeks. The new website relaunched at the end of January 2010.
Says Andrew Walker, CEO of Portaltech: L.K.Bennett are reaping multiple awards and nominations for their website currently, because they are fully utilising and exploiting their QuickLive platform in a creative and forward thinking manner to deliver a superior experience to their luxury shoppers. L.K.Bennett understood the importance of integrating best of breed technologies to deliver a rich and engaging experience. Interactive modules showcase product and outfits in a stylish and creative way, that is totally on brand and enhances the user journey.
The L.K.Bennett website has exceeded all expectations to date. As well as reaping two awards, from Retail Systems and IMRG eCommerce Awards for Excellence, the site has also generated staggering improvements: Net sales have increased by 103% YOY in the first 5 weeks, conversion has increased by 100% and the customer usability and experience has substantially improved.
Kate Smyth, Director of eCommerce at L.K.Bennett, said:
The timelines for this project were exceptionally tight, so it took absolute commitment from all the teams involved to produce the final high quality site. The response has been incredible, from the increases we've seen in trading to the feedback from our customers. As an eCommerce team, we have been really thrilled with how straightforward the platform is to use and we are really benefiting from the management we now have over our online presence.
To organise a demonstration of Portaltech's QuickLive commerce platform, contact: Mark Adams: mark.adams@portaltech.co.uk Telephone: +44(0)207-401098
For further information and for PR or trade enquiries, please contact: Rachel Wilkinson, Head of Brand Retail, Portaltech: Rachel.wilkinson@portaltech.co.uk T: +44(0)207-9810023, M: +44(0)788-9719955
SOURCE: Portaltech
CONTACT: To organise a demonstration of Portaltechs QuickLive commerceplatform, contact: Mark Adams: mark.adams@portaltech.co.uk Telephone:+44(0)207-401098; For further information and for PR or trade enquiries,please contact: Rachel Wilkinson, Head of Brand Retail, Portaltech:Rachel.wilkinson@portaltech.co.uk, T: +44(0)207-9810023, M:+44(0)788-9719955
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