LONDON, October 5, 2010 /PRNewswire/ -- Pure360 is proud to launch the highly anticipated V7.0 of PureResponse email marketing software. Detailed input from clients such as the Financial Times and Seatwave throughout the development process means that V7.0 really delivers to busy marketers exactly what they want from their email marketing software.

V7.0 boasts a whole new interface which makes navigating the system faster and more intuitive, as well as a number of new and improved features.

An improved Message Editor helps users create, customise and test messages faster than ever and Quicklaunch enables marketers to perform popular tasks like creating emails or lists with a single click. The new Excel compatibility makes it easier for marketers to import and export their lists.

An info bar makes sure important information is always at hand, with contextual help and a handy tips tab with relevant best practise advice. A real time activity feed makes it easy to understand and view team workflow within their account, for better visibility, security and control

Users will also benefit from a bigger canvas and more room to work as the interface now re-sizes automatically to make the most of their screen size, and a new dashboard where recent activity and results can be viewed and accessed in seconds.

Adam Bambrough, Pure360 Product and Experience Manager, commented: The new features we've added focus on making the user feel more connected to their account and provide expert feedback and help in achieving the best results from their email marketing campaigns.

Notes to Editor:

Progressive email marketing company Pure360 ( http://www.pure360emailmarketing.co.uk) provides the best email marketing services to customers such as innocent drinks, Seatwave, The FT Group, Rightmove, Zoopla and LA Fitness.

Pure360 don't tie customers in with a long contracts, instead they maintain the highest customer retention rate of 98.6% by making sure marketers are getting the best possible results from their email marketing campaigns.. Members of the DMA, Pure360 have recorded a 10% higher open rate for their customers than the DMA average, leading to higher clicks and conversions than competitor products.

You can find the team working to improve over 2,000 marketers email campaigns, down in Brighton, pop in or give them a call +44(0)844-586-0001 to discuss how they can help you get excellent results from your email SMS campaigns.

Contact: Hannah.ward@pure360.co.uk

SOURCE: Pure360

CONTACT: Contact: Hannah.ward@pure360.co.uk, +44(0)1273-648-824