LONDON, March 12 /PRNewswire/ --

- Bounty Launches Back to Work Help for Mums

Research from Bounty (http://www.bounty.com/), the UK's favourite parenting club has highlighted that mums returning to work require more information and support in negotiating the challenges of childcare and flexible working (http://www.bounty.com/back-to-work/work-rights/flexible-working.asp).

A study of 3,000 working mums showed that a third felt that their employers 'turned against them' on returning to work from maternity leave and almost one in five said they were demoted without warning. Half of the women polled said having a baby has had a negative effect on their career.

Parenting Spokesperson and working mum, Faye Mingo of Bounty, said: Not enough flexibility is offered to mums to help them balance family and work commitments. Going back to work (http://www.bounty.com/back-to-work/) after maternity leave is hard and many mums have battled with their priorities to return so should be offered respect and support from their employers for doing so. Mums often work harder than ever before when they return to work as they are afraid to be seen as 'part timers' and are keen to prove to colleagues that they are just as capable as they were before.

Despite the need for support and down-to-earth advice for mums returning to work, this type of information isn't available, added Faye Mingo. Mums don't know where to turn for advice they can relate to which is why http://www.bounty.com, the UK's largest parenting website, has launched a new 'Back to Work' (http://www.bounty.com/back-to-work/) section to guide mums through everything from work rights (http://www.bounty.com/back-to-work/work-rights/), to financial help (http://www.bounty.com/back-to-work/financial-help/), choosing childcare (http://www.bounty.com/back-to-work/child-care/) and finding a work-life balance (http://www.bounty.com/back-to-work/work-life/) that's right for them.

For help and advice visit http://www.bounty.com/back-to-work/

Editors notes: - Bounty (http://www.bounty.com) is the UK's favourite parenting club, providing information, support and products for young families throughout the four key-life stages: pre-birth, birth, toddlers and pre-school. - With 2.5 million members and over 50,000 new members joining every month, Bounty has approximately 95% market coverage of the estimated 750,000 annual births in the UK. - http://www.bounty.com is the UK's favourite parenting website and the largest online meeting point for mums in the UK with over 19 million pages being served each month, 700,000 opted-in members and a further 15,000 new members joining each month - Bounty is a Kaboose company - Kaboose is one of the largest family-focused new media companies in the world and one of the top-five most visited family destinations online (http://www.kaboose.com).

For further information please email lpenney@bounty.com

For further information please contact Lisa Penney on +44(0)1707-294000 or email lpenney@bounty.com