Psychology

Volunteering Linked To Well-Being Of Adolescents

Volunteering Linked To Well-Being Of Adolescents

Volunteering often makes us feel good but does it mean better health? Epidemiologists in a new paper argue it does, but the confounders are obvious; parents who take their kids to volunteer are often…
This Is The Type Of Consumer That Dictates Price

This Is The Type Of Consumer That Dictates Price

Bud Light may create a marketing campaign to try and increase its brand but when it comes to pricing, experimentation isn't needed. If you want the most sales, target people who shop prices. It is…
Charity Is Right Wing But Generosity Skews Left

Charity Is Right Wing But Generosity Skews Left

Behavioral data often reveal differences that don't show up on surveys, where answers are free and often aspirational. Data show, for example, that men donate more than women while people who support…
How To Get Dumped On April Fools' Day

How To Get Dumped On April Fools' Day

What would you do to get more likes or shares on your favorite social media platform this April Fool’s Day? Would you blast an airhorn in your partner’s ear while they’re sleeping, record and upload…
Using VR To Prevent Real World Infidelity

Using VR To Prevent Real World Infidelity

Most people go into relationships intending to be monogamous, or at least convincing themselves they can remain faithful, but with cheap travel and dating apps, any small problem can become a…