HONG KONG, June 21, 2010 /PRNewswire/ -- AsiaFJA (http://www.asiafja.com ), the niche portal for fashion jewellery professionals, announces enhanced services for visitors attending this month's Asia's Fashion Jewellery Accessories Fair in Hong Kong.

(Photo: http://www.prnasia.com/sa/2010/06/17/2010061773600.html )

(Logo: http://www.prnasia.com/sa/2010/06/17/20100617301943.jpg )

Established in 2007 by UBM Asia, AsiaFJA website caters for industry insiders who want to enhance their sourcing process online. Its 400 plus quality suppliers record up to 50,000 page-views per month to their online showrooms and products, generating a constant flow of buying leads. Every product in the supply chain is at AsiaFJA, from raw materials, such as beads and gemstones, to parts and components as well as finished products such as fashion crystal jewellery, silver jewellery and fashion accessories.

Individualised show guides for buyers

Due to its affiliation to Asia's Fashion Jewellery Accessories Fair, the leading fashion jewellery exhibitions in Asia, AsiaFJA is now to provide enhanced buying services for visitors to this fair to be held from June 24-27, 2010. Visitors can use the comprehensive online exhibitors list at AsiaFJA to compile individualised show guides with suppliers' booth numbers and contact information.

Onsite at the fair, booth attendants at AsiaFJA's Product Locator Kiosks located at Hall 5E and Halls 5FG of the Hong Kong Convention Exhibition Centre will assist buyers with their individual queries.

Posting personalised sourcing message

AsiaFJA also offers a message board for buyers and suppliers to post trade offers. As part of their sourcing activities visitors can post Offer to Buy and receive qualified offers from exhibitors ahead of the show. Upon request, AsiaFJA staff will also help visitors with sourcing queries and match buyers and sellers at no charge.

A recent survey showed that over 80% of all visitors to fairs prepare their trip online. So AsiaFJA should provide more support to optimise this process. We cater for the business need to reduce costs, save time and make a business trip most effective, said Jerome Hainz, eBusiness Manager, UBM Asia.

Notes to Editor:

About UBM Asia (http://www.ubmasia.com )

Owned by United Business Media Limited (UBM) (http://www.ubm.com) listed on the London Stock Exchange, UBM Asia operates in 13 market sectors with headquarters in Hong Kong.

For press enquiries, please contact: Grace Lam AsiaFJA, UBM Asia Tel: +852-2516-2136 Fax: +852-3749-7496 Email: Grace.Lam@ubm.com

SOURCE: AsiaFJA; UBM Asia

CONTACT: Grace Lam of AsiaFJA, UBM Asia, +852-2516-2136, fax,+852-3749-7496, Grace.Lam@ubm.com