SAN FRANCISCO, July 30 /PRNewswire/ --

- Lance Armstrong to Participate in Live Auction

TechWeb (formerly CMP) and O'Reilly Media, Inc., co-producers of the annual Web 2.0 Summit, announce the Web Meets World Auction at Web 2.0 Summit on the evening of Wednesday, November 5, at the Palace Hotel in San Francisco. The first Summit auction illustrates this year's theme of applying what we've learned from the Web to help solve our world's most pressing limits. Keynote speaker Lance Armstrong, the cancer survivor, seven-time Tour de France winner and founder of the Lance Armstrong Foundation who recently joined with Demand Media to launch LIVESTRONG.COM, will autograph a Trek road bike that will be auctioned off with other priceless items during Web 2.0 Summit's Web Meets World Auction. All proceeds from the auction will benefit charity. Complete information about the Web Meets World Auction can be found here http://en.oreilly.com/web2008/public/content/auction .

"In planning for the Web 2.0 Summit event this year, we have been inspired to look beyond our immediate needs and into a space that transforms limits into opportunities," said John Battelle, Web 2.0 Summit's Program Chair. "With that in mind, we've asked our speakers, including Lance Armstrong and others, to help us host this auction and provide the Summit community at least one concrete way to support change."

The Web 2.0 Summit team will solicit donations, and donation ideas, from individuals and companies within the community and then choose the 10 most promising and unique offerings to auction after the conference dinner. Lance Armstrong, the seven time Tour de France winner and founder of the Lance Armstrong Foundation and LIVESTRONG.COM, will donate an autographed bicycle that he signs on-stage during his interview with John Battelle. All proceeds from the event will benefit three charities, including WITNESS.org, which uses video and online technologies to open the eyes of the world to human rights violations.

Members of the Web community can contribute to the success of the Web Meets World auction by joining the Web 2.0 Summit Facebook community and suggest which charities should benefit from the auction and what you would consider a priceless donation. Individuals or companies who would like to offer auction items should email auction@techweb.com.

Web 2.0 Summit takes place November 5-7, 2008 at the Palace Hotel in San Francisco. The event is produced by partners O'Reilly Media, Inc. and TechWeb and is moderated by John Battelle, Program Chair. Attendance is limited to maintain an intimate setting and foster dialog among participants. General attendee registration is by invitation only; requests for invitations are being accepted through mid-September. Media credentials are also extended by invitation only.

-- For more information on Web 2.0 Summit and to apply for an invitation, please visit: http://web2summit.com -- To read coverage from Summit 2007, please visit: http://conferences.oreillynet.com/pub/w/62/news.html -- To view select video from last year's Summit, please visit: http://web2summit.blip.tv/

About TechWeb

TechWeb, the global leader in business technology media, is an innovative business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb produces the most respected and consumed media brands in the business technology market. Today, more than 13.3 million* business technology professionals actively engage in our communities created around our global face-to-face events Interop, Web 2.0, Black Hat and VoiceCon; online resources such as the TechWeb Network, Light Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and The Financial Technology Network; and the market leading, award-winning InformationWeek, TechNet Magazine, MSDN Magazine, Wall Street & Technology magazines. TechWeb also provides end-to-end services ranging from next-generation performance marketing, integrated media, research, and analyst services. TechWeb is a division of United Business Media, a global provider of news distribution and specialist information services with a market capitalization of more than US$2.5 billion.

*13.3 million business decision-makers: based on # of monthly connections

About O'Reilly

O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly has been a chronicler and catalyst of leading-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism. For more information, visit: http://www.oreilly.com/.

O'Reilly is a registered trademark of O'Reilly Media, Inc. Other products mentioned may be trademarks of their respective companies.

Web site: http://web2summit.com http://www.oreilly.com

Natalia Wodecki, PR Manager of TechWeb, nwodecki@techweb.com; or Maureen Jennings, Conferences Publicist of O'Reilly Media, Inc., maureen@oreilly.com