Science 2.0

Hank Campbell

Hank Campbell

Hank Campbell is an American science writer, author of the bestselling book 'Science Left Behind', and the founder of Science 2.0®, the world's largest independent science communications site. His work has appeared in USA Today, The Wall Street Journal, Wired, Chicago Tribune, and CNN.

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Caps On Soda Size Don't Discriminate Against Poor People, Just Fat Ones

Caps On Soda Size Don't Discriminate Against Poor People, Just Fat Ones

Almost no one outside New York City government and health advocates engaged in social experimentation thought a ban on some drink sizes for New York City made any sense or would actually do any good. 
Soda companies were obviously against it. They would prefer not to be demonized in Mayor Michael Bloomberg's latest culture war. Small businesses were against it, since a ton of products sold by large companies like Starbucks and McDonald's were somehow exempted. Movie theaters were against it, since overpriced giant sizes of popcorn and drinks are part of the experience (and a lot of the profit).

Lone Signal: METI Teams Up With Citizen Science To Try And Make First Contact

Lone Signal: METI Teams Up With Citizen Science To Try And Make First Contact

If you want to make sure your extra-terrestrial efforts can survive a nuclear attack, working inside the Jamesburg Earth Station on, fittingly, ComSat Road, just outside Carmel, California, is a fine choice. A short drive to Pebble Beach and Spyglass golf courses means it is not a bad way to spend your weekends either.If you enjoyed seeing Neil Armstrong walking on the Moon, Jamesburg is one of the dishes you can thank. But the 10-story high antenna went out of service in 2002. The land was sold to a gentleman who wanted a vacation home - the coolest Cold War vacation home ever, if you ask me, with blueprints and cinder block walls and a room the size of a football field.

James Hansen's Deficit Thinking

James Hansen's Deficit Thinking

A few years ago, I wrote a piece for Communicating Astronomy with the Public outlining how to more effectively reach the public.(1)I have some credibility. Science 2.0 has become a well-known movement despite not having media conglomerate backing, a marketing department, a sales force or any government funding, Not many can do that - or they probably would.

Space Warriors And STEM: An Interview With Thomas Horn And Tim Hall

Space Warriors And STEM: An Interview With Thomas Horn And Tim Hall

It's not often that the Hallmark Channel gets a shout-out on Science 2.0 but when they send young people into space, I'm in. I got an email about an upcoming movie and it intrigued me so the publicist not only put me in touch with interesting people to interview, they sent along an exclusive clip just for you.  Bonus: There is also a sweepstakes and we all love to win free stuff.

40 Percent Of Children Read Calorie Information: 33 Percent Are Overweight

40 Percent Of Children Read Calorie Information: 33 Percent Are Overweight

Does more food labeling related to calories and nutrition make a difference? 
About one third of American kids and teens is overweight or obese, nearly triple the rate in 1963, making it a much bigger health concern than smoking or drug abuse. Meanwhile, a paper in the Journal of Public Health says obese kids are more likely to be paying attention to calorie information in restaurants.  40 percent of kids aged 9-18 read calorie information yet 33 percent are overweight.
What gives?

Is Everything You Eat A Drug?

Is Everything You Eat A Drug?

Did you ever have breast milk or spinach? You might as well start shooting up heroin.If dihydrogen monoxide doesn't scare you enough, food activists have been rehashing an old term - opiates. 

Kentucky Windage, For Science: Using Black Holes To Measure The Universe's Rate Of Expansion

Kentucky Windage, For Science: Using Black Holes To Measure The Universe's Rate Of Expansion

Calibration does not always mean fixing a device, it sometimes means adjusting to solve a problem.  In the early years of America, the famous Kentucky longrifles that conquered the frontier (and some British) had fixed sights. Since they couldn't be adjusted, frontiersmen - Kentucky was part of "The West" then - would adjust for wind, elevation and range by experience.  If their shot was hitting low and left, they aimed high and right. Inference helped them get a better result.

European Farmers Ignore Science In Favor Of Superstition - Or So They Want Us To Believe

European Farmers Ignore Science In Favor Of Superstition - Or So They Want Us To Believe

Next month, the US and Europe would like to make some progress in tearing down trade barriers, an archaic notion left over from the Colonial period in history.(1)Special trade agreements with blocs, like The Hanseatic League of the 12th century, were always common, but restrictions enjoyed a popularity boom after the collapse of the East India Trade Company in 1799 became the poster child for the perils of free trade - 18th century globalization hysteria. 

On Sea Level Rise, The IPCC Is Right - And That's Good For Us

On Sea Level Rise, The IPCC Is Right - And That's Good For Us

Some people believe the Intergovernmental Panel on Climate Change (IPCC) is a small, unified body composed of the best scientists who make proclamations on lots of things.That isn't really true. The actual IPCC is a tiny UN group, around a dozen people, but the bulk of the data is compiled by unpaid (well, unpaid by the UN) scientists who participate in working groups that argue over the science - it is not without some flaws. They use geographical and gender parameters for participation so a working group may not have the best scientists in the world, some will have been chosen because they needed to meet a cultural quota - and they still get to be heard. 

Let Them Eat Bugs

Let Them Eat Bugs

There are some places where food is easy to grow and some where it is not. Nature is not fair.Expecting companies in countries with food to ship it everywhere for free is not practical and the poorest people don't have the money to import food, so they are stuck in a hunger Catch-22. There are differing schools of thought on how to solve the problem.The positive approach - science - is to make it possible for food to grow in areas where food cannot grow now. Plants can be optimized scientifically to thrive in areas where they ordinarily would not. Then there is a less positive approach; tell poor people to eat bugs.